Trying on eyewear and seeking opinions
Many opticians have long allowed customers to take a few pairs of frames home with them, so that the customer can seek the opinion of friends and family, or take a little longer to decide what suits them best.
All of that seems pretty old-fangled, now that you can take photos of frames in-store using your mobile, post the pictures online and get an opinion before you even leave the shop.
This month, two women I know went the take-home-and-post-online route. Sarah-Rose wanted some new glasses, so she took a poll on her site, as did Joanna of NZ-based beauty site ...